Build 76 vs Just a Facebook page

Do you need a website if you have a Facebook page?

A free page on someone else's platform, against a proper website that shows up when people search.

Plenty of good businesses run entirely off a Facebook or Instagram page, and for a while it works. This is the honest version of where a social page genuinely does the job, where it quietly holds you back, and why most businesses end up wanting both rather than one instead of the other.

Where Just a Facebook page wins

We're not going to pretend otherwise.

  • It's free and already set up

    No setup cost and no monthly fee. If you already post, you have a presence today for nothing.

  • It's where people already are

    Your customers scroll Facebook and Instagram anyway. A page meets them there, and a good post can travel further than any website.

  • Messaging and reviews are built in

    People can message you, leave a review and share your work with friends, all in one place they already trust.

  • Updates take seconds

    Snap a photo, write a line, post. No logging into anything and no waiting on anyone.

What it tends to cost you

The part the sticker price never shows.

  • You don't own any of it

    The page, the followers and the messages all live on Facebook’s terms. If the account is limited, hacked or wrongly flagged, you can lose the lot overnight with nobody to call. It's built on rented land.

  • Nobody finds it on Google

    When someone searches "electrician near me" or "florist in Manchester", a Facebook page rarely shows up. A website is how you get found by people actively looking to buy, not just the people already following you.

  • The algorithm decides who sees you

    Reach isn't yours to control. A post that reached a thousand people last year might reach eighty now, and the only reliable way back is to pay for ads.

  • It quietly costs you credibility

    For a lot of buyers, "they only have a Facebook page" reads as smaller or less established than a competitor with a proper website. Same work, weaker first impression.

Why the way we build wins

Not just done for you. Built on better foundations.

A page on a platform you rent can never do these. A proper website on your own domain, built the way we build, can.

01

One platform, not a pile of plugins

Your content, SEO, forms, bookings and automations all run in one system we build and manage, not a dozen third-party plugins bolted together and hoping to agree with each other. Fewer moving parts, less to break.

02

Edit it yourself, right on the page

Click the bit of the live page you want to change and change it. No hunting through a clunky dashboard, no code, no support ticket. Powerful when you need it, simple when you don't.

03

Built for AI, not just people

Your content is stored as clean, structured data, so on-site assistants and automations can actually use it, and AI search engines can read and recommend you. Most builders bury your content in a template where none of that works.

04

No lock-in, no long contract

You're on a rolling monthly plan you can cancel any time, not an annual contract that renews higher. Your content and your domain stay yours, and we hand them back if you ever move on. No walled garden holding your website hostage, which is exactly what the builders are.

05

Fast, and it stays fast

Pages are built ahead of time and served as plain files, so the site opens in well under two seconds and doesn't slow down as you add to it. Builders assemble every page on the fly, and it shows.

06

Room to grow into anything

Because it's one real platform and not a fixed template, we can add a booking system, a customer portal, a shop or custom software later without tearing the site down and starting again.

Side by side

Just a Facebook page on the left. Us on the right.

Just a Facebook page
The done-for-you wayBuild 76
Rented or real
Facebook owns the platform, you rent the space
A real website for your business, not a rented page
Found on Google
Rarely. Pages seldom rank
Built to be found when people search
Who controls reach
The algorithm, and it keeps changing
You. Your site is always there in full
First impression
"Only a Facebook page"
A proper site that looks the part
If the account is lost
You lose the page and the followers
Your content and domain stay with you
What it's best at
Reach and staying in touch
Getting found and turning visitors into enquiries

Checked July 2026. These companies change their pricing often, so we've kept this page to the things that don't change.

So, honestly, which one?

Choose Just a Facebook page if

Never, not on its own. Keep the page, it's great at reach. It just can't be your whole shopfront.

Choose Build 76 if

You want to be found by people searching right now, on a proper website that works for you. Keep the page too; the two work best together.

This isn't really either/or. Social reaches the people who already know you; a proper website catches the ones searching for what you do right now, and it's the one that looks the part when they decide. Keep the page. Just don't let a business you've built live entirely on rented land.

See what we'd build instead

Have it built for you.

Before you commit to Just a Facebook page, see how our pay monthly websites work: designed, built, hosted and looked after for you, all in one monthly payment.

Want the detail first? See how our pay monthly websites work: no setup fee, from £20 a month with everything looked after.

Compare us with the others
Build 76 robot mascot waving hello

We’ll build it. You run the business.

Get started

BUILD 76Pay monthly web design

© 2025-2026 Build 76 Ltd. All rights reserved.